2025 Advertising & Media Kit
Ignite your business, Expand your reach.
Promote your business, service, or event to our community of over 14,000 yoga teachers and yoga enthusiasts.
We send monthly newsletters highlighting news, events, articles, and special features related to the yoga profession. Advertising from like-minded organisations who align with our readers is welcomed.
Yoga Australia is the industry-leading peak body for Yoga in Australia.
With 4k+ active members and 9k+ monthly website visitors, and an engaged database of 14k+ subscribers, advertising with Yoga Australia provides a unique opportunity for businesses, brands and yoga professionals to extend their reach to our National audience.
Your Brand, Our Audience.
Placing your brand, event, product or business in front of an aligned audience has never been easier with our actively engaged subscriber database. With above-average open rates and click rates, we offer advertising opportunities across two types of e-Newsletters send to our targeted audience segments.
Email Subscribers
| eNews | Frequency | Audience | Size | Avg Open Rate | Avg Click Rate |
| Members | Monthly | Registered teachers, training providers, retired teachers, teachers in training (students) | 4,000+ | 60.86% | 7.05% |
| Events | Monthly | Both members and website subscribers (non-members) | 14,000+ | 43.91% | 3.08% |
This is far above the health and fitness industry average for 2022, which is: Open Rate 21.48%, Click Rate 2.69%
Advertising Rates & Packages
To discuss your options or make a booking, please email our team – [email protected]
Costs below are all in AUD and exclude 10% GST.
| AD TYPE | LOCATION | ARTWORK SPECIFICATIONS | RATE (PER AD)* |
| Feature With You In Mind | Events or Members eDM | Image Ratio: 1:1 Square Images are cropped to circle as shown below. Word Limit: 250 characters + URL | $252 (option available to members only) |
| Email Banner | Events or Members eDM | Horizontal Banner + URL | $525 |
| Book Review or Interview | website/edm with CTA to book purchase | Cover image + Author headshot (1:1 square) Author bio (70 words) Book description (150-200 words) | $850 Non-member $650 Member |
| Content Sponsorship | Website, Newsletter +Social Media | 1 x Interview or Article Feature, developed collaboratively with Yoga Australia. Increased visibility with prominent CTA (call to action) to your business within the content piece, including logo, blurb + url. | From $1800 -enquire within for details |
Our Current Partners & Sponsors
An insurance solution exclusively for Yoga Australia members.
Offering a range of ready-to-go and customised legal products, exclusively for Yoga Australia members.
Discover the joyful side of studio management with Punchpass.
HR services and software for any yoga business.
